Our brand name was derived from the nursery story of Goldilocks and The Three Bears. We chose to focus on the 3bears; their different sizes, tastes and fit.
It's important to remember that we are not 'one size fits all'.
My sister mentioned that my nephew was getting his clothing custom made. This was because clothing for his size was getting too expensive and there was not a a lot of variety!
Originality & colour was drained out of menswear once men's clothing hit the XL section of the size chart.
Well that was it; it was my jolt forward. Things just got personal. This was the catalyst that I needed. There was a definite shift in gear inside me.
Out of that moment - my nephew's dilemma in finding affordable, comfortable and trendy basics for his plus size, tall frame - I knew this is where I wanted to be, this is where I wanted to focus my energies; Plus size menswear.
Our focus is and always will be plus size men; a hugely ignored demographic.
The 3Bears team know it's important to find ways to give back. So, we have been actively participating in humanitarian concerns such as "Sexual Exploitation", by partnering with local community and government groups. For every item that is sell we will be donating $1 towards organizations dedicated to the Rescue, Restoration and Reintegration of the survivors of sexual exploitation.